top of page

Empowering
Retail & CRE
with Data-Driven Advisory

Decades long expertise in Commercial Real Estate combined with the scalable power of data science to drive your company's success in business, and convincing communication to your stakeholders.

Solutions

Solutions

Increase the number of relevant customers

Precisely geo-target key customer segments to optimise physical and digital ad spend: Adapt your communication to sales channels and customer behaviour & needs

Create confidence in solid decisions with AI optimization

Let automated pattern-recognition of your financial and operative data through AI lay the clear foundation for key decisions

Increase customer spending at your point of sales

Clearly identify customer interests and personalise communication for higher customer lifetime value

Monetise your data through our project management

Create B2B and B2C platforms for your clients by selling analytics in an automatised way

Find business areas with the highest market share potential

Optimise location choice through sociodemographic, target segment and geographic big data analytics

Negotiate with Expansionists, CRE players and municipalities

We serve as stakeholder managers and use data for convincing argumentation

Methods

Methods

Data Cleansing & Transformation

We take all your data sources of any size and combine, clean and transform them into analysable data sets - by us or prepared directly for your own Analysts.

Data Analytics & Interpretation

We format your data sets, analyse trends, weights and changes and automate visualisation for easy reporting and interpration tasks.

Decisions, Prediction & Monetisation Strategy

We interpret the entire set of information and transfer the interpretation into direct recommendations and decisions, predictions, and help you monetise your data. Including through our own AI solutions.

+

Data, Networking and Negotiation

We use data in a convincing format to present to your stakeholders and give you access to our extensive networking of municipal, CRE and expansionist networks

Projects

Projects

See how we delivered clear solutions and business benefits to our clients with examples from past projects, ranging from geographic analytics, to AI and Machine Learning solutions, Lobbyism services and operation excellence through Data Science.

About

ABOUT US

Meet Our Experts

Our company is powered by
Kersten Peter and Christian Betov
, your experts in Retail Analytics in all possible facettes.

While Kersten has decades long experience in Commercial Real Estate areas of Leasing, Development, Market Research, Lobbying and Data Analytics; Christian is the expert in retail-centered geomarketing and data science for any topic inside, outside, and digital Commercial Real Estate for monetisation of data.

FAV#21 - Kersten Peter - HeadshotPro - Copy.png
#0 - Christian - HeadshotPro.png

Official
Partners

Logo sans fond YOURBAN.jpeg
Copia de asteroid-light.png
Opt_Logo.png
Contact

GET IN TOUCH

Uhlandstraße 7

46535 Dinslaken

Germany

info@pb-analytics.de

© 2025 Peter & Betov Retail Analytics

bottom of page